Ahmet Dogan
Founder, LeadGulls — Contractor Marketing Strategist
Running contractor marketing campaigns since 2017. Phoenix was one of the early markets because the demand cycles here — summer HVAC emergencies, monsoon roofing surges, year-round pool service — create a complexity that generic agencies get wrong every time. The neighborhood-level keyword strategy on this page reflects years of watching what actually converts in Scottsdale versus Mesa versus Ahwatukee. The Window Depot USA Columbus result (1,355 leads at $38 CPL via Meta Ads) shows what the same targeting logic does when applied to a home service business with a localized offer. The podcast on Spotify covers the real mechanics — bid decisions, match type logic, seasonal planning, and what the data actually shows month over month.