We not only generate leads. We also book appointments for contractors.
LeadGulls has delivered contractor marketing since 2017. We help Edmonton contractors turn local searches, AI search, and paid ads into qualified leads and booked appointments. With 92% of our clients staying with us, we focus on results that keep contractors coming back. Become one of the top-earning contractors in Edmondon, AB with LeadGulls Digital Marketing Agency.
Book Your Free Strategy CallFees: $1,500 to $2,500 a month. Ad budget not included.
Definition
Contractor marketing in Edmonton, Alberta is the set of local SEO, AI search optimization (GEO and AEO), paid advertising, website and conversion services that help Edmonton-area contractors and trades companies get found by homeowners and turn inquiries into qualified, booked appointments.
In practice it combines SEO and AI SEO for neighbourhood searches, Google Ads and Meta Ads for homeowners ready to hire, and website and landing page design that turns clicks into calls. It differs from general digital marketing because it is built around Edmonton service areas, Alberta seasons and the buying habits of homeowners hiring trades.
The Edmonton Construction Association's president told ConstructConnect that many members carry big backlogs and are choosing bids more carefully. So the goal is not more tire-kickers. It is booked appointments with serious buyers, and that is the standard we hold ourselves to.
Sources: Alberta Regional Dashboard, ConstructConnect, Statistics Canada estimates as reported by TodoCanada.
One agency, fifteen services. Pick one or stack them.
Rank in Edmonton searches and map results for your trade.
Get recommended when homeowners ask AI tools for a contractor.
Generative engine optimization, so AI answers can cite your company.
Answer engine optimization: clear answers Google and AI can extract.
Fast, mobile-first sites built to turn visitors into calls.
Project photos and offers in front of local homeowners.
One page, one offer, one action for every campaign.
Fix the leaks between the click and the call.
Steady inquiries from the channels that fit your trade.
We turn inquiries into confirmed appointments on your calendar.
Appear inside AI conversations where homeowners ask for help.
Search and Performance Max campaigns for ready-to-hire searchers.
Facebook and Instagram campaigns that generate leads.
Show up when locals browse Yelp for contractors.
Video that shows your craftsmanship before the first call.
Ads, search and AI recommendations put you in front of Edmonton homeowners.
We screen inquiries by service, location and project.
Confirmed appointments land on your calendar.
Homeowners search by neighbourhood, so we build pages and campaigns around Windermere, Riverbend, Old Strathcona, Oliver, Terwillegar, Mill Woods and Castle Downs. We also cover St. Albert, Sherwood Park, Spruce Grove, Stony Plain, Leduc and Fort Saskatchewan. Long Alberta winters shape what people search for, so we map your services to the seasons you work in.
Working across Alberta? See our contractor marketing agency in Calgary.
Three real contractor accounts. Edmonton results depend on your market, budget and offer, so treat these as proof of method, not a promise.
Google Ads
Targeting homeowners searching for countertops and installation, the campaign drew 127,446 impressions and 5,007 clicks: a 3.93% click-through rate at $2.31 per click. It produced 324 conversions at a 6.14% conversion rate, or $35.73 each, on $11,575.22 of spend.
Meta Ads
Seven campaigns tested multiple creatives before spend moved to the winners. Across all variations, the account generated 668 website leads from over 266,000 people reached, at a blended $17.60 per lead. One earlier variation delivered 197 leads at $13.12 each.
Google Ads
Countertop and full-remodel campaigns, backed by form and call tracking, ran from November 7, 2025 to July 6, 2026. They generated 302 conversions from 151,445 impressions at $69.40 each, on $20,957.55 of spend.
$1,500 – $2,500
per month, depending on the services you request. Ad budget is not included in agency fees.
Contractors rate LeadGulls five stars on Google.
I’ve been working with LeadGulls for almost 2 months now and they have helped me generate lots of new leads through social media and SEO marketing for my concrete contracting company. Ahmet and his team have very good communication and are…
Jerrad TaylorThese guys got the job done for me. If you're looking for a ChatGPT ads agency that gets it right, you found them here.
GinoGreat service and a very professional team. Highly recommended!
Ivan LockwoodGreat results, clear communication, and a professional team throughout the process.
Jürgen HabeckAdvanced techniques to sculpt keyword match types, reduce wasted spend, and dramatically improve lead quality in contractor Google Ads accounts.
Contractor marketing in Edmonton, Alberta is the set of local SEO, AI search optimization (GEO and AEO), paid advertising, website and conversion services that help Edmonton-area contractors and trades companies get found by homeowners and turn inquiries into qualified, booked appointments.
Our fees run $1,500 to $2,500 a month, depending on the services requested. Ad budget is not included, so you decide what goes into Google, Meta, Yelp, YouTube or ChatGPT ads.
A lead is a form fill or a call. A booked appointment is a qualified homeowner with a confirmed time on your calendar. We work toward the second.
Ads reach people who are ready to hire now. SEO and AI search build visibility that compounds over time. Many contractors run both, and we recommend a mix after reviewing your market.
Our AI SEO, GEO and AEO work makes your business easier for AI tools to find, understand and cite. Nobody can guarantee placement, and we will not pretend otherwise.
No. Results depend on your market, budget and offer. That is why we show real numbers from real contractor accounts instead of promises.
Not always. Often a focused landing page and conversion fixes get you further, faster. We review your site before recommending a redesign.
Tell us your trade and service area. We will tell you what we would do.
Written by Ahmet Dogan, CEO at LeadGulls. Updated October 2026.